Ideas for a fresher Foresight logo?
Keck writes "Foresight's logo has served us well for many years, and I'm sure many long-time members are very attached to it. But I've noticed on orkut that it's one of the duller logos around these days, entirely lacking in color and textural depth, and relatively text-heavy. Perhaps many would like to scoff at such superficial considerations, and it could even be argued that the current logo should remain defiantly retro, as it subtly testifies to Foresight's remarkable age and consistent message. But I'd like to spark a discussion about it.
Can and should the existing logo by reinvigorated by at least adding some color? Should the texty-ness also be lowered? Are there any more radical suggestions for a new logo, perhaps incorporating a bio-medical motif? Or should we just leave well enough alone? What do you think?"
January 29th, 2005 at 7:03 AM
Logo for whom?
> should the existing logo by reinvigorated by at least adding
> some color? Should the texty-ness also be lowered?
It depends on what sort of people you want to like it. The changes you suggest will certainly be more appealing to people with short attention spans who can't read. Considering that they constitute the majority of the world's population, it may seem like a good thing, but when you recall that they are not the ones who can pay for research or ever be capable of doing any themselves, you may reconsider.
> Are there any more radical suggestions for a new
> logo, perhaps incorporating a bio-medical motif?
Nanotechnology is not just about medicine, so unless Foresight wishes to devote itself to exclusively promoting medical applications of nanotechnology, such a change would be misleading.
> Or should we just leave well enough alone? What do you think?
I think you should. Or at least keep it a logo for engineers and scientists who will actually make nanotechnology happen.